“The team brought a thoughtful approach to our campaigns and continuously refined the creative and messaging based on performance. Communication throughout the process was excellent.”
Grace ThompsonGrowth Manager, Elevate Commerce
Performance marketing / Creative testing + conversion
Performance Marketingthat has a job to do.
Performance creative that can be tested, refined and scaled without becoming generic. We build ad creative and landing-page systems around clear hypotheses: what message matters, what proof reduces friction and what visual direction earns attention. Then the system is structured for iteration.
Discuss a project
The human side of performance marketing
Performance work is a cycle: form a hypothesis, make the creative, measure the response and refine what the audience sees next.
Canada-basedWorking across Canada, the United States and international markets.
What the work covers
Designed around the decision your customer needs to make.
We build ad creative and landing-page systems around clear hypotheses: what message matters, what proof reduces friction and what visual direction earns attention. Then the system is structured for iteration.
Every engagement starts by clarifying what success should look like, what users need to understand and where the current experience is losing clarity, trust or momentum.
Typical deliverables
Performance Marketing
scope.
01
Paid social creative
02
Creative testing systems
03
Landing page design
04
Lead-gen funnels
05
Offer messaging
06
Campaign iteration
Relevant client feedback
Specific feedback.
Not generic reassurance.
“Riotiv helped us improve the presentation of our campaigns and landing pages while keeping everything focused on conversions and lead generation.”
Charlotte LewisBusiness Development Manager, CoreAxis
Process
Clear inputs.
Useful outputs.
The process stays direct enough to move quickly while giving the important decisions room to be made properly.
01
Diagnose.
Understand the business goal, audience, current experience, constraints and decision points.
02
Structure.
Define the message, journey, hierarchy and system before polishing the surface.
03
Design.
Build a distinctive execution around usability, brand recognition and conversion clarity.
04
Refine & ship.
Test the details, prepare reusable assets or components and launch with a system built to continue working.
What working together looks like
Less uncertainty.
More visible progress.
RIOTIV is Canada-based and works remotely with companies across Canada, the United States and international markets. Distance should not make a project feel vague, so the process is designed around written scope, visible checkpoints and direct communication.
Canada-basedCanadaUnited StatesInternational
Context before a quote.
We first understand what you sell, who needs to choose you, what is underperforming and what the project needs to change. That keeps scope tied to a business problem instead of a list of random deliverables.
A written scope before production.
Deliverables, responsibilities, timing, review points, payment milestones and exclusions are documented before the work begins so expectations are visible on both sides.
Work you can see taking shape.
Key decisions are reviewed in stages rather than disappearing into a black box. You can see the structure, direction and reasoning before everything is polished and expensive to change.
Feedback with a clear next step.
Reviews stay focused on the agreed goal, audience and scope. After each meaningful checkpoint, the next decision and next production step should be clear.
A handoff built for real use.
Final files, components, launch responsibilities and any post-launch support included in the engagement are defined in the project scope—not left ambiguous at the end.
You should always know
- 01What is being worked on
- 02What feedback or input is needed
- 03What has been approved
- 04What happens next
Need performance marketing support?
Make the next version clearer and harder to ignore.
Tell us what needs to change, what success looks like, and where you want the business to go next.
Start a conversation ↗